• Report year:2025
  • Organisation: Ipsos
Ipsos, in collaboration with the Global Institute for Women's Leadership at King's College London, conducted a 30-country survey for International Women's Day 2025. The survey, released on March 8, 2025, explores global attitudes towards gender equality, revealing both progress and persistent polarization.

Here's a more detailed look:

Progress and Polarization:
The survey indicates a complex picture, with some positive shifts in attitudes over the long term, but also significant gaps and tensions surrounding gender equality.

Differing Views by Gender and Age:
Ipsos found that men are more likely than women to believe that things have gone far enough in their country regarding equal rights for women. Younger men are also more likely to agree with this statement than older men.

Feminism and Gender Equality:
Around two in five people across the 30 countries surveyed define themselves as feminists. Women are more likely to identify as feminists than men.

Ipsos' Involvement:
Ipsos' Chief Executive in the UK and Ireland, Kelly Beaver, shared findings from the annual global IWD survey at an event featuring Bridget Phillipson and Julia Gillard. Ipsos New Zealand also released localized findings from the 30-country study.

Theme:
The theme for International Women's Day 2025 is "For ALL Women and Girls: Rights. Equality. Empowerment.", according to the United Nations. The campaign theme is "Accelerate Action".